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The transition to a circular economy in Brazil requires industry to rethink not just products, but the entire production cycle—from extraction to reuse. In a scenario of climate pressure and growing regulatory demands, innovation and efficiency become essential to transform waste into resources, reduce impacts, and create sustainable value. In this webinar, representatives from 3M, Hydro, Vale, and ExxonMobil share their experiences and ongoing solutions, demonstrating how major industries are incorporating circularity at scale: from material redesign to energy and waste reuse models. The discussion provides a practical perspective on how industrial innovation can align Brazil's competitiveness, environmental responsibility, and climate commitments toward COP30.